Mobile CRM Research
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Staying connected: Don't let faulty mobile applications lose customers
Sponsored by: SearchCRMMobile applications are quickly becoming the most common way customers interact with businesses, and can often make or break a customer's experience. In this expert e-book, explore what customers expect from mobile applications and discover the technologies and practices you'll need to create useful, engaging mobile apps.
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It's all about customer satisfaction
Sponsored by: Hewlett-Packard LimitedThis brief video explores how high fashion brand Valentino improved its customer relations by developing and implementing a set of fully-integrated mobile apps. Watch now to discover the new technologies that supported Valentino's CRM initiatives.
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The new business of technology: extend, transact and optimize
Sponsored by: IBMNew opportunities for engagement bring with them new requirements for IT workloads and system structures. This resource outlines a three-part approach for extending SOA principles to outside business engagements: extending applications, processes and services, transacting with integrity, scale and speed, and optimizing business operations.
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Systems Of Engagement Demand New Integration Solutions — And A New IT
Sponsored by: IBMThis in-depth Forrester report explores how major companies across the globe are approaching the integration of new customer engagement technologies and what they are doing to surpass customer expectations.
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How new devices, networks, and consumer habits will change the web experience
Sponsored by: Akamai TechnologiesDelivering a stellar web experience for customers has only become more complex in recent years, as customers visit websites not only from PCs, but from a variety of personal mobile devices. Access this helpful report to learn why new devices, networks, and consumer habits are transforming the web experience and how you can adapt.
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Aerospace to Toothpaste: How mobility is transforming manufacturing
Sponsored by: KonyIn this two-part, comprehensive webcast you'll hear from an IDC analyst about the current state and future of mobile applications for the manufacturing industry. You'll also discover real-world use cases for mobile technology, from supply chain to sales floor to inventory management.
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Salesforce vs. Oracle: Who Will Win the CRM Battle?
Sponsored by: SalesforceBetween Salesforce and Oracle, who will win the CRM battle? Read this expert resource today to compare the pros and cons of leveraging technology from each vendor.
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Win Loyalty and Boost Sales with SAP Mobile Solutions
Sponsored by: SAP America, Inc.This brief video provides real-world applications of a mobile SAP strategy for retail establishments, and highlights how associates can win customer loyalty, boost sales, and accelerate transaction processing.
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Shred-It Goes Mobile with CRM-Service
Sponsored by: KonyShred-It, a leading information security company providing document destruction services, was looking to initiate a mobile strategy to improve the efficiency of their customer service reps (CSRs). Read this short case study to learn how mobilizing their CRM service processes allows Shred-It to provide standardized, consistent delivery of service.
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Keep the Lights on with SAP Mobile Solutions
Sponsored by: SAP America, Inc.In this brief webcast, get a first-hand look at how SAP mobile technologies can benefit utility providers, not only just in managing and servicing mission-critical assets, but in the way you interact with customers.
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Customer Engagement in a Mobile World
Sponsored by: Message SystemsThis comprehensive white paper explores the state of customer-business interaction today, and outlines the capabilities and features of a "customer communication hub" – a way to unify customer interaction across a variety of modern channels, including social media and mobile.
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Mobilize Your CRM Investment, Empower Your Sales Teams
Sponsored by: KonyThis white paper introduces a mobile customer relationship management technology that gives your sales team access to account, lead, opportunity, and customer information on any device, at any time. Read on to learn how this technology enables a more efficient, productive sales force and can provide your company with a multitude of benefits.
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Mobile Expense Management
Sponsored by: ComputerWeekly.comAnalysts Rob Bamforth and Clive Longbottom advise businesses on ways to manage the cost of mobile communications.
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The New World of Mobility Management
Sponsored by: Aruba NetworksThis resource offers key information IT professionals can use to set their plans for mobility on the right track. Read on to discover the 3 phases to mobilizing a business, the functions of Enterprise Mobility Management, and a Mobile Management needs checklist.
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MOBILE OPTIMIZATION: How Testing on Smartphones and Tablets Lifts Conversion
Sponsored by: WebTrendsIn this white paper, discover a new set of best practices for optimizing and monetizing mobile development, focusing on CRM, layout, and usability. Read on for more information and best practices on testing and optimization, segmentation and targeting, case studies of successful mobile migrations, and more.
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Oracle’s CRM Cloud Service Powers Innovation
Sponsored by: ORACLE APACTune into this short video to learn more about how Oracle Fusion CRM provided the best reporting for iPhone, iPad and Outlook. It allows a representative to place a phone call to a person and asks if the case should be recorded. It provides agility and efficency that hasn't been available in the past.
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The Case for Big Data in the Financial Services Industry
Sponsored by: Hewlett-Packard CompanyIn the financial services industry, improving decision making will help you achieve a competitive advantage and the way to do this is through analytics and the ability to exploit big data. Access this white paper to learn the strengths and weaknesses of cloud computing, security, and mobility. And examine expert tips to leveraging big data.
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Data and Analytics Focus in the Travel and Transportation Industry
Sponsored by: Hewlett-Packard CompanyThis exclusive resource explores the challenges the travel and transportation industry are coming across in today's climate. Read on to learn the four pillars of technology- cloud, social business, big data and analytics, and mobility- and examine the importance of a competitive big data and analytics strategy.
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Gartner’s Online Channel Optimization: Framework to Optimize Online/Offline Communications
Sponsored by: Adobe Systems, Inc.Download this report to discover a three-step process for creating holistic communications across teams, technologies, and mediums, including how to foster cross-channel interaction between departments, create a cohesive communications strategy and more.
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The secrets of effective Web content management: Best (and worst) practices
Sponsored by: Adobe Systems, Inc.For WCM deployments to be effective, companies need to plan carefully and manage implementations properly. Access this expert handbook to dig into the key issues involved in setting up, developing and managing effective WCM initiatives.
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HP Mobile Opportunity Workshop: Expand your ability to interact
Sponsored by: Hewlett-Packard CompanyThe consumerization of IT is opening new revenue streams, helping to build customer intimacy and increasing profit margins. Read this white paper to learn the steps for going mobile today.
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HP Mobile Applications Services At-a-Glance : Deliver anytime, anywhere convenience
Sponsored by: Hewlett-Packard CompanyEnterprise mobility can do wonders for businesses, but not all organizations are ready to make the mobile jump. Read this white paper and learn how to prepare your business for mobility and reap all the benefits it provides.
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Marketing Executive Strategy Brief
Sponsored by: Oracle CorporationIn this white paper, explore the deep connection between customer experience and business value, and discover how third-party marketing and loyalty strategies and services can bolster that connection.
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Oracle ERP Cloud Service: Back Office Solutions in the Cloud
Sponsored by: Oracle Corporation UK LtdThis 2-minute video outlines how Oracle ERP Cloud Service combines the power of Oracle ERP applications with the simplicity of the Cloud to transform back office operations into a collaborative, efficient and intuitive hub.
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The A to Z of Mobile Workforce Scheduling Optimization
Sponsored by: ClickSoftwareThis resource offers key advice and recommendations for strategically choosing and implementing an effective mobile workforce scheduling optimization strategy. Continue reading to learn all you need to know to realize workforce scheduling success today.
